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Google doesn’t need to break up ad tech business

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Overview
Impacts
 · 12h · on MSN
Google yet again avoided a breakup of its business — but it will have to play nicer
A judge ruled Google doesn't have to sell off parts of its adtech business, but it will face other remedies.

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 · 12h · on MSN
Judge orders changes to Google's digital ads business but spares it from a breakup
 · 15h
In a Big Win, Google Avoids a Breakup of Its Ad Tech Business
 · 15h
Google Avoids Breakup of Dominant Ad Tech Business
A federal judge on Wednesday rejected the Justice Department’s request to dismantle Google’s online advertising business, marking the second time the company has fended off the threat of divestiture a...

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 · 15h
Google Avoids Breakup as Judge Orders Ad Tech Unit Changes
 · 6h
Google Won’t Have To Break Up Its Ad Business, Judge Rules, Though It Will Have To Change Its Ways
 · 13h
US court rules Google will not have to sell ad exchange after losing antitrust case
While the ad exchange represents a relatively small part of Google’s revenue, forcing the company to sell may have sent ripple effects through the rest of its ad business.

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Axios · 14h
Google won't be forced to break up its ads business
 · 1d
Googlebook 101: Get caught up before Google’s September 15 press event

Google unveils its 'most intelligent' Gemini 3.8 Flash model

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 · 15h
Google releases Gemini 3.8 Flash, its third Flash model in six weeks
Today, Google is announcing its third Flash model release in just six weeks, making it more likely that we’ll never see the promised Gemini 3.5 Pro.

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 · 14h
Gemini 3.8 Flash rolling out in Google Search
 · 9h
Google says its new Gemini 3.8 Flash model ‘works harder’ but might cost more
18h

Google finally brings some relief to older Chromecast owners

Google has fixed a Google Home app issue that prevented some older Chromecast and Home devices from being set up.
2don MSN

Hollywood studios have sued over AI. Now Google is courting them to use its tools

Tech giant Google has been quietly making overtures to major studios as it tries to find ways to get Hollywood to use its AI technology.
13hon MSN

Google dodges another court-ordered breakup

Brinkema ruled last year that Google violated antitrust laws by tying AdX to its server business, which helps publishers to manage ad sales on their sites. She found that the arrangement allowed Google to keep publishers dependent on its services.

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