Add Yahoo as a preferred source to see more of our stories on Google. Adidas Originals and Prada have another collab arriving soon. After delivering a four-shoe Forum collection last week, the German ...

Adidas has partnered with Stepn, a move-and-earn app, to introduce a limited-edition, non-fungible token sneaker collection, according to a Monday press release. The Stepn x Adidas Genesis Sneakers ...

Prada and Adidas have unveiled their first collaborative NFT, a compilation of images crowd-sourced from 3,000 fans. Each person chosen was allowed to mint their own NFT featuring their photograph, ...

To become a Vogue Business Member and receive the Technology Edit newsletter, click here. Almost one year after the big reveal of its Into the Metaverse strategy, Adidas Originals is back with its ...

After making its debut NFT late last year, Adidas is continuing its expedition into the metaverse with Prada as a new partner. The two collaborators, who first joined forces in 2019, are launching a ...

This browser does not support the video element. NFTs are a lot like sneaker drops: They come in limited quantities, depend on sky-high demand and stir speculative crazes in the resale market. Under ...

STEPN is partnering with adidas on a collection of non fungible token (NFT) sneakers. The move-to-earn platform that gamifies wellness has teamed up with the global sports brand on a limited ...

Global sneaker and lifestyle brand Adidas has expanded its Into The Metaverse non-fungible token (NFT) ecosystem with the release of the ALTS by Adidas collection. Adidas first released its Into The ...

On June 21, Adidas announced in its Discord channel that it was putting its collaboration with FEWOCiOUS on hold. The artist was recently accused of sexual misconduct. The following article was ...

After establishing its ambitions for the new digital frontier, adidas Originals is diving deeper into the metaverse to introduce a new chapter of its ongoing partnership with luxury collaborator, ...