When I was a child in the 1980s, advertisements showed up in predictable ways: as 30-second video spots during TV shows, audio ads on the radio, or print ads in newspapers or magazines. When I was a ...
On June 28, 2023, Ad Standards’ new Code for the Responsible Advertising of Food and Beverage Products to Children (FBA Code) took effect. The FBA Code and its complementary Guide for the Responsible ...
Online influencers, game makers and others who post online ads aimed at children should deploy formatting techniques that clearly separate the ads from surrounding content, the Federal Trade ...
The Association of National Advertisers (ANA) held its annual Masters of Advertising Law Conference November 11-13 in sunny Scottsdale, Arizona, and wow, children’s advertising and privacy was a ...
A 2021 survey by Common Sense Media found that 88% of children between the ages of 13 and 18 had their own smartphone, 57% of children between the ages of 8 and 12 had their own tablet and, on average ...
The cereal choices available to children are more nutritious than they were a few years ago. However, a Yale University study says the least nutritious cereals are the ones that run the most ...
Although SuperAwesome is no longer part of Epic Games, it’s got a game plan to expand its youth-focused ad marketplace, CEO Kate O’Loughlin told AdExchanger. After being acquired by Epic Games a ...
A study looked at a year of TV ads on a major, free channel in Australia. A new study in Australia looked at how much junk food advertising kids were exposed to and the numbers were staggering. Food ...
Researchers have long known that junk food advertising can prompt children to eat more. But a new study, presented this week at the European Congress on Obesity in Málaga, Spain, goes further — ...
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