Robert Irwin is proving to be Tourism Australia’s most successful ambassador since Paul Hogan with the latest version of its ...

Tourism Australia CMO Susan Coghill joins the Marketer's Brief podcast to discuss fierce tourism competition, AI in travel planning and what she learned years ago working at TBWA on Apple.

Tourism Australia has released a tactical ad poking fun at England’s victory against Australia during the semi-final of the Fifa Women’s World Cup. The ad features brand ambassador Ruby, the souvenir ...

Tourism Australia this month hosted Australia Marketplace, an event for the North American travel trade to meet with destinations and suppliers from Down Under. During the event, news editor Johanna ...

Tourism Australia has released its latest ad campaign, encouraging tourists from around the world to flock down under. Utilising famous names from Australia and beyond, the main slogan of the ...

Kylie Minogue delivered her own speech (well, song) ahead of the Queen’s Christmas Day Message yesterday encouraging Brits to take a break after a “tough and confusing” year and visit Australia. The ...

Australia is ready to welcome U.S. travelers to the Land Down Under in a big way. Tourism Australia’s Vice President, The Americas and New Zealand, Chris Allison, sat down to talk about the launch of ...

A New Zealand tourism campaign targeting Australian tourists is facing backlash for its blunt wording, with critics likening ...

Katharina Wolf does not work for, consult, own shares in or receive funding from any company or organization that would benefit from this article, and has disclosed no relevant affiliations beyond ...