The deal marks the first time Fanatics will operate the retail sites at the Super Bowl and NFL Draft. Over the past decade, Fanatics has operated on-site retail for the International Games. But the ...

Fanatics and the NFL have built a truly collaborative, cross-functional business together, and this partnership is a ...

PITTSBURGH — The main Fanatics NFL Store is located inside the Draft Theater perimeter on the casino side of Acrisure Stadium. We took a look at some of the merchandise they have inside. They have it ...

Fanatics and the NFL announced an exclusive, multi-year partnership where the global sports platform will be the league's on-site retail partner at marquee events.

Major NFL retailers including NFL Shop, Fanatics, and FansEdge have launched 2026 NFL Draft apparel alongside exclusive ...

Football fans won’t want to miss this. Crocs has released a collaboration with the NFL to combine fandom and comfortable footwear, now available from Fanatics. The special-edition shoes are available ...

Fanatics continues to expand its reach within the sports arena. Fans attending the NFL Draft in Pittsburgh from April 23 to 25 will have the opportunity to shop at more than 10 on-site retail outlets, ...