FreeWheel Streaming Hub Further Unifies Capabilities to Increase Transparency Across Programmatic Ecosystem Including A+E, DIRECTV, Locality, Roku, Spectrum Reach, Warner Bros. Discovery and more "At ...
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"As more major events move to streaming, sometimes as the sole distribution platform, publishers can serve a more customized ad experience to viewers." By Georg Szalai Global Business Editor FreeWheel ...
CTV ad tech companies are trying to mimic the simplicity of digital ad buying, and it requires two things packaged together: data and speed. On Wednesday, FreeWheel unveiled a sell-side product called ...
FreeWheel has launched a new AI agent infrastructure designed to automate parts of the premium video advertising sales process, with PMG among the first partners to pilot the technology. The ...