SALT LAKE CITY -- Once considered by some to be an all- boys club, LEGO Group is trying to appeal to girls with LEGO Friends -- a line of the toys marketed specifically to the fairer sex. LEGO debuted ...
For Limor Fried, a hardware hacker and leader in the booming maker and do-it-yourself movements, there was never a question of waiting for someone else to jump in and do a better job of inspiring ...
Lego’s sales and profits are soaring as the rest of the toy market struggles – and it has girls to thank. Twice as many girl-centric Lego Friends sets were sold than expected in the first six months ...
Powerpuff Girls LEGO sets hit stores this summer. Two sets will be offered, both in the mid-range price for LEGO. Bubbles' Playground Showdown will be 144 bricks and cost $19.99, while the Mojo Jojo ...
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