With an unusually large number of celebrity ads, some soared and others struggled. While AI-driven ads underperformed. By James Hibberd Writer-at-Large The scores are in for the other big Super Bowl ...
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The 20 Best Ads of 2025
Mondays are hard, but none are worse than the day after the Super Bowl. For its third consecutive Big Game campaign, Coors ...
Levi's "Pool Hall" ad staring Beyoncé and featuring her song "Levii's Jeans" is the top-performing retail ad so far this year. (Image courtesy EDO) Even in our increasingly digital world, where almost ...
NEW YORK--(BUSINESS WIRE)--EDO, the TV outcomes company, has named 2024’s most effective TV ads across 17 industries, including Automotive, CPG, Restaurants, and Pharma Rx. These standout ads were ...
Are you a print subscriber? Activate your account. By Jack Neff - 12 min 4 sec ago By Erika Wheless - 1 hour 12 min ago By Pete Blackshaw - 4 hours 42 min ago By Gillian Follett - 4 hours 42 min ago ...
The scores are in for the other big Super Bowl LVIII clash: Which ads performed the best with consumers. Despite advertising writing big checks, the ads with celebrities only engaged viewers somewhat ...
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