Paul W. Smith's 'Pure Michigan' tour highlights Mackinac Island, Fremont, Midland, Ann Arbor, and Detroit attractions.

Vintage postcards, guidebooks and decals reveal how Michigan sold fresh air, mineral baths, and patriotic getaways long ...

Through one filmmaker’s lens, winter in Michigan unfolds across sweeping landscapes, cozy charm, and the simple joy of the ...

The roundtable discusses the impact of rising gas prices and friction at the federal level with Canada and the U.S., and how ...

Gov. Gretchen Whitmer proclaimed Pure Michigan month in celebration of the beloved brand turning 20 this year.

May 2026 has officially been declared Pure Michigan Month by Governor Gretchen Whitmer. “We recognize the iconic Pure ...

Gov. Gretchen Whitmer has designated May as Pure Michigan Month. The designation marks the 20th anniversary of the campaign, ...

What does Pure Michigan smell like to you? If you’re in the market for a new seasonal fragrance, look no further — Pure Michigan, the state’s advertising agency, has released a new scent that was ...

The new state budget slashes Michigan’s tourism advertising campaign nearly in half, marking the second cycle in a row that deep cuts have followed a high-spending year while irking tourism groups ...

LANSING, Mich. — There is a brand new fragrance perfect for Michiganders that aims to put a Great Lakes vacation in a bottle. Pure Michigan — a tourism and promotion arm of Michigan Economic ...

TRAVERSE CITY — A new flavor will be served up soon at Grand Traverse Pie Company. They’ve collaborated with Pure Michigan to create a “fruits of summer” pie — made with both Michigan cherries and ...

The Michigan DNR announced the winners of the prize packages on Thursday.