Native advertising growth may have slowed - it's still a big factor in the marketing mix. But it's easy to mess native ads up, and native video ads are a trend to consider. Barb surveys the field and ...
Every time Marcelo publishes a story, you’ll get an alert straight to your inbox! Enter your email By clicking “Sign up”, you agree to receive emails from ...
The following is a guest post from Susan Borst, VP of Mobile at the Interactive Advertising Bureau. What exactly is native advertising? That's a question that simply won't go away despite the fact ...
AI was made for creating native ads. In an industry where tiny iterations and countless rounds of testing are the norm, AI just makes sense. Until now, it has taken marketers like me weeks of late ...
Every time Mark publishes a story, you’ll get an alert straight to your inbox! Enter your email By clicking “Sign up”, you agree to receive emails from Business ...
In this exclusive interview with ExchangeWire, Mick Loizou (pictured below), senior director, product marketing, international at Verizon Media, discusses the benefits of a implementing native ...
The words “video game advertising” conjure images of digital billboards in virtual worlds, but that doesn’t capture the full breadth of advertising opportunities video games have to offer. Games can ...
Sign up for the daily CJR newsletter. Native advertising is the central digital-revenue stream for the publishing industry. It makes up some 60 percent of the market ...
Some results have been hidden because they may be inaccessible to you
Show inaccessible results