USA Today created Ad Meter in 1989 to gauge consumers’ opinions about television’s most expensive commercials, and the results have become the industry-leading tool used to ...

Elon Musk-backed group Building America's Future purchased over $670,000 in TV ads supporting conservative Wisconsin Supreme Court candidate Brad Schimel. Super PAC Fair Courts America ...

For the second straight year, USA TODAY Ad Meter has welcomed creative minds and future marketing and business management maestros from universities and colleges to weigh in on the national Super ...

Federal Communications Commission records show that her campaign ran a single ad during Sunday's game on the Fox affiliates in the Green Bay, La Crosse, Madison and Milwaukee. She also ran commercials ...

Clydesdales. For the ninth time, Budweiser emerged as the winner of USA TODAY’s Ad Meter contest as viewers voted “First Delivery,” a tale of a Clydesdale foal proving its mettle ...

Super Bowl fans have rated an ad featuring a Gen Z takeover as the worst worst spot for 2025, according to the USA Today's Ad Meter. Other ads, including T-Mobile's tie-in with Elon Musk's ...

For the second straight year, USA TODAY Ad Meter has welcomed creative minds and future marketing and business management maestros from universities and colleges to weigh in on the national Super ...