Burger King released a total branding redesign, including a new logo. The logo signals an embrace of a more classic look, emphasizing the whopper. Burger King is investing in the app and drive-thru ...

Almost 70 years after its founding, Burger King said Thursday it is reinventing itself in 2021 with the chain’s first rebrand in over 20 years. The overhaul focuses on the “food journey” and includes ...

Rebrands can go in various directions, from delicate visual refinement to downright existential chaos (hello, Twitter [or X [or whatever you're called now]]). One way things don't traditionally go is ...

Burger King starting out 2021 with a whole new look. On Thursday, Jan. 7, BK announced its first complete rebrand in more than 20 years — and the resulting imagery looks so sleek and minimalistic.

Are you a print subscriber? Activate your account. By E.J. Schultz - 4 min 20 sec ago By Brian Bonilla - 1 hour 28 min ago By Tim Nudd - 1 hour 48 min ago By Asa Hiken - 2 hours 6 min ago 2 hours 10 ...

This week on NRN.com, Burger King unveiled a total brand refresh. In its first redesign effort in over 20 years, the quick-service burger chain is reinventing itself in 2021. The overhaul focuses on ...