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Lay’s Potato Chips Now Cost Less Than They Have in 10 Years. Here’s the Lesson for Every Leader
Other consumer food companies have lowered prices, but none have made as big a point of doing so as PepsiCo. And the strategy ...
PepsiCo CEO Ramon Laguarta says price cuts of up to 15% on snacks like Lay's and Doritos helped drive the company's first ...
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