"Audiences wanted to touch grass again and build relationships with brands in a more realistic way and not just get hammered ...

Canadian retail marketing in Q2 2026 was distinctly shaped by major events like the FIFA World Cup, which concentrated ...

Recent research by Cvent finds that marketers believe their events build trust in the marketplace—but measuring business ...

BestMediaInfo.com tracks last week’s major leadership appointments, promotions, and exits impacting the world of advertising, ...

Some businesses flocked to social media using A.I.-generated content, while others deployed timely digital ads designed to ...

Havas today announces the acquisition of MUT, a Barcelona-based leader in impact-driven experiential marketing and ...

RainFocus™, provider of the next-generation event marketing platform, today announced the availability of Model Context Protocol (MCP) Profiles as part of RainFocus Nexus, an intelligent collaboration ...

Some companies are shifting towards influencer-style videos – but with regular customers and employees, not cultivated internet personalities.

Leap Event Technology has launched an integrated event marketing platform across the Asia-Pacific region. The company aims to streamline event management by combining various functions into a single ...

From high-profile influencers to live ticket-queue tracking, some fear aggressive marketing is ruining championships ...

B2B Marketing UnBoxed 2026 brings together India's leading B2B marketing leaders and practitioners to share to explore the ...

Google Ads expands its Travel campaign beta to Things to Do and Events, giving eligible advertisers a new campaign type for ...