After introducing their first performance basketball sneaker in December, Jerry Lorenzo and Adidas are evolving their ...

Jerry Lorenzo, founder of Fear of God ATHLETICS and the Global Head of adidas Basketball, is one of the most innovative designers in the game. For more than a decade, the California native has ...

Jerry Lorenzo, founder of Fear of God ATHLETICS and the Global Head of adidas Basketball, has proven himself to be one of the most innovative and provocative designers in the footwear industry.

Fashion designer Jerry Lorenzo first came on the scene in 2013 when he launched his Los Angeles-based luxury streetwear label Fear of God. The clothing line has a cult-like following, including ...

How Jerry Lorenzo Went From Working Retail to Founding Fear of God Designer Jerry Lorenzo’s clothes have been worn by celebrities like Zendaya, Justin Bieber and Dwyane Wade, among others.

The partnership aims to create merchandise that connects with fans while maintaining Fear of God's design principles ...

The brand staged a one-off event in the penthouse suite at the hotel to coincide with the NBA games taking place in Paris ...

A beloved clothing brand is extending their partnership with the NBA. Fear Of God Essentials has unveiled a Paris Games ...

adidas and Fear of God Athletics have officially dropped ... the adidas sub-brand continues to push boundaries — much like founder Jerry Lorenzo promised. Earlier this year, Lorenzo mentioned ...

He also fired at Fear of God founder Jerry Lorenzo and other designers he accuses of copying him. West began his post by complaining that adidas is overshadowing Yeezy in the Google search results ...

Fear of God swept into the Belle Étoile penthouse suite at Le Meurice during Paris Men’s Fashion Week to showcase its pre-fall 2025 collection and pieces from its new partnership with the NBA. The U.S ...