Color is powerful driver of consumer behavior and changes can backfire, Giusti noted. In 2016, food giant General Mills ...

RFK Jr. has not made a convincing scientific case against dyes, and he's even more off base in terms of economic efficiency ...

The Big Weekend Show' co-hosts guess dye-free foods and weigh in on Health and Human Services Secretary Robert F. Kennedy Jr.

All of your bizarrely-hued junk food favorites will soon lose their color thanks to a new artificial food dye ban proposed by ...