Google Ads officially completed the rollout of brand guidelines for all Performance Max (PMax) campaigns created via the UI, ...

Google Ads emails now include an 'Enable your recommendations' button that lets changes go live from Gmail – no platform ...

AI is changing search forever. Geoptie’s four GEO tools help SEO experts stay visible, trusted, and competitive in the AI era ...

Now the API will report when the data is incomplete - a useful feature when integrating the Search Console API with your ...

Everything is now opaque. Here's why marketers must shift from chasing visibility to shaping the signals models remember and ...

Learn what Google Ads affinity segments are, how they work, where to use them, and when they’re most effective for reaching ...

Google is upgrading Video Action Campaigns to Demand Gen, giving advertisers access to multi-format ads across YouTube, ...

Google is phasing out ad sharing in favor of asset-based formats, requiring advertisers to create unique ads per ad group.

SEOs ignored meta keywords for good reason, but llms.txt is different. Understanding how could shape your AI visibility ...

Google's AI is filling gaps in People Also Ask results, raising both visibility concerns and content creation opportunities ...

Google Search Console added a new filter to the performance reports named “Discussion forums.” You can access it within the ...

Dive into new patterns in query length, CTR, and conversion performance emerging in the wake of Google's AI Mode rollout.